Look Digital lands biggest-ever job with FA work

Look Digital, the branding division of Piggotts, has undertaken its single largest printed project to date with work for the FA Community Shield.

The Essex-based company produced two 27x20m pitch displays showing photos of Manchester United and Chelsea players, a 15mx3m sponsor banner, and 36 sponsor flags.

Look Digital development manager Rory Blackwood told printweek.com: "We were given 14 days to complete the work, which is as much as you'll really get for jobs like that, but thankfully we managed to get them delivered in 10 days.

"This brief certainly tested our expertise in terms of the sheer scale of the project."

Look Digital was previously responsible for producing 15x15m pitch banners for the opening ceremony of the 2007 FA Cup Final at Wembley in May.

Clive McElarney, director at event360, said: "The plan included the huge photographic banners and following on from the FA Cup Final success, we chose Look Digital again.

"Its experience with large-format banners is unrivalled and we are well aware of its ability to deliver high-quality products on time."
Source: printweek