Sep 3, 2007

Tetra Pak Wine Possibility for UK

A French winemaker may begin selling wine in cartons in UK supermarkets, following a successful trial in Belgium.

Cordier Mestrezat Grand Crus, who sell wine for up to £2,700 a bottle, is in talks with Tesco, Waitrose and Morrisons about selling its Tandem range of wines in Tetra Pak cartons.

Each pack contains two servings of wine, which is drunk through a specially designed straw with four holes to simulate the full flavour of drinking wine from a glass.

The packs are currently on trial in Belgian supermarket Delhaize, where it is sold alongside sandwiches.
Source: packaging-technology

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